Score: C+
Directed by Aaron Sorkin
Starring Mikey Madison, Jeremy Allen White, Jeremy Strong
Running time: 112 minutes
Rated R
Long Story Short: The Social Reckoning is an echo of the classic drama of tech's formative years, The Social Network, both in its long delay (16 years) and diminished results. Jeremy Strong does provide a great performance as the fully Vader-ized version of Zuckerberg, but the two "heroes", whistleblower Haugen (Madison) and journalist (White), fall flat. The script lacks Sorkin's trademark sizzle and depth and it presents social media as a problem now solved. Really?
The Social Reckoning is an awards-aspiring drama about contemporary issues but it largely fails on both counts, with only glimpses of what the movie could have been. A sort-of sequel to 2010's (far better) The Social Network, this movie shows Facebook at the height of its power, a ubiquitous social media presence and a CEO (Strong's Zuckerberg) who now has formidable wealth and influence. Determined to find out just why it had become so popular - and at the same time seemed to inflame cultural divisions - Wall Street Journal reporter Jeff Horwitz (White) seeks the help of a conflicted Facebook employee, Frances Haugen (Madison). The movie takes on this investigative journalism structure, similar to titles like Spotlight, but this is also its central weakness: it just doesn't do it well. Partly that may be because the audience is (or should be) very familiar with Facebook/Meta's machinations by now. But even more so, the movie lazily falls into a pattern of Haugen feeling twangs of guilt and then meeting with Horwitz to provide a little more insider data. Their conversations are all more or less the same, the stats and ominous "does that mean...?!?" blurring together and failing to create much if any intrigue.
Another problem is that Sorkin, a legendary screenwriter, seems to have lost his fastball (or just couldn't find it). There are certainly a few clever lines here and there but nothing that comes close to his masterful work in Steve Jobs, Molly's Game or many others including The Social Network. Strong does play Zuckerberg very well here, stoic and expressionless but in a way that you understand is caused by his sense of utter control over not just his underlings but much of the world. Perhaps the best scene is Haugen's team's presentation to Zuckerberg about how reducing FB's user engagement just 1% could significantly decrease abuse and disinformation. Zuckerberg repeatedly tells them to skip to the conclusion before dismissing them immediately after hearing about the 1% reduction. Unfortunately, the "good guys" aren't as compelling, through either the script or their performances. I must admit that I found Madison to be stunningly gorgeous here but she simply wasn't a good fit for the role; White makes for a more believable journalist but it's just generic stuff we're seeing.
It's also important, I think, to address the contemporary issues the movie is about and sadly, this is another failure. We do need, as a society, to confront the fact that Meta/Facebook - and plenty of other tech companies - do everything possible to maximize the amount of time their users spend on their products, including amplifying the worst content (hate and disinformation). The movie devotes most of its time to "figuring this out" (again, I think most of us were already pretty well aware) and then, bafflingly, presents the publication of these findings and Haugen's Congressional testimony as victory. Sure, it's good that those things happened, but how has our situation actually improved since then? Just before the credits, the movie itself admits that Meta does zero content moderation now (as opposed to just doing a poor job of it) and that 43% of American adults get their news from Facebook. Ummm, and why are we supposed to feel good about this? The most appropriate final shot of the movie would have been Zuckerberg sitting perfectly still in his chair, staring straight ahead, then giving a tiny shrug.
On top of this, the movie makes Facebook the one and only villain. Yes, its practices have undeniably made possible our current situation. The key here is made possible. I have some sympathy for Zuckerberg saying "we are the public square... we don't produce any of the content". It is OUR fault - the public - for being lazy and content in accepting all we see or, in so many cases, actively hateful and/or diabolical in creating or sharing disinformation (for commercial and/or ideological reasons). Facebook and related tools do provide significant benefits and are appropriately used by many - perhaps even most - people. Can we focus on, or at least illuminate, the idiots who misuse it?
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Similar to Digger, I knew I wanted to see The Social Reckoning as soon as I heard about it. Rather than Tom Cruise's sharp stylistic turn in a film by a top director, the appeal here was being the follow-up to one of the best movies of the century and helmed by one of the best writers. Released just one week apart from each other, the movies highlight some of the biggest problems in today's world (climate change and disinformation, respectively). However, the execution of those themes - and their quality as films overall - could hardly be more different. Digger is a highly creative, engrossing (if not always pleasant) movie that speaks very eloquently to the politics of climate change. Whereas The Social Reckoning is a dull, by-the-numbers investigative movie (when we already know the results) that assigns all blame to Facebook and victory to us when the reality is far different, or at least much more complex. I was extremely disappointed (to say the least) that critics were so blind and cruel to Digger and that the public also shunned it. Well, at least The Social Reckoning got a similar - and far more deserved - reception. The point is, of course, you should see Digger as soon as possible, whether in the theater or via streaming, and ignore The Social Reckoning. I'm not sure what is coming next for me at the movie theater - the calendar looks bleak for awhile - but I hope to return soon!
* By source, Columbia Pictures - https://www.amctheatres.com/movies/the-social-reckoning-81643, Fair use, https://en.wikipedia.org/w/index.php?curid=84200111

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